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Department Store Personality: Scale Development, Antecedents and Impact on Consumer-based Retailer Equity
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Browsing Department Store Personality: Scale Development, Antecedents and Impact on Consumer-based Retailer Equity by Issue Date

Browsing Department Store Personality: Scale Development, Antecedents and Impact on Consumer-based Retailer Equity by Issue Date

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Department Store Personality: Scale Development, Antecedents and Impact on Consumer-based Retailer Equity

Das, Gopal (IIT Kharagpur, 2012-09)

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