Role of Brand Loyalty and Brand Image in Business-To-Business Relationships

dc.contributor.author	Vivek, Kittur Prathamesh
dc.date.accessioned	2023-03-13T05:09:54Z
dc.date.available	2023-03-13T05:09:54Z
dc.date.issued	2022-03
dc.identifier.govdoc	NB17556
dc.identifier.uri	http://www.idr.iitkgp.ac.in/xmlui/handle/123456789/12535
dc.language.iso	en	en_US
dc.publisher	IIT Kharagpur	en_US
dc.subject	Buyer-Seller Relationship	en_US
dc.subject	Business-to-Business (B2B)	en_US
dc.subject	Brand Image	en_US
dc.subject	Service-Based Brand Image	en_US
dc.subject	B2B Loyalty	en_US
dc.title	Role of Brand Loyalty and Brand Image in Business-To-Business Relationships	en_US
dc.type	Thesis	en_US