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  4. Department Store Personality: Scale Development, Antecedents and Impact on Consumer-based Retailer Equity
Please use this identifier to cite or link to this item: http://www.idr.iitkgp.ac.in/xmlui/handle/123456789/1757
Title: Department Store Personality: Scale Development, Antecedents and Impact on Consumer-based Retailer Equity
Authors: Das, Gopal
Keywords: Department Store
Issue Date: Sep-2012
Publisher: IIT Kharagpur
Gov't Doc #: NB14693
URI: http://www.idr.iitkgp.ac.in/xmlui/handle/123456789/1757
Appears in Collections:Department Store Personality: Scale Development, Antecedents and Impact on Consumer-based Retailer Equity

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