Understanding Consumer Motivations for Showrooming and Webrooming: Emerging Issues in Changing Retail Landscape Collection home page

Author: Sourabh Arora
Supervisor: Prof. Sangeeta Sahney
Vinod Gupta School of Management
Indian Institute of Technology Kharagpur, India
July, 2019

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 1 of 1
Issue DateTitleAuthor(s)
2019-07Understanding Consumer Motivations for Showrooming and Webrooming: Emerging Issues in Changing Retail LandscapeArora, Sourabh
Collection's Items (Sorted by Submit Date in Descending order): 1 to 1 of 1