Evaluating the Antecedents and Consequences of Customer Based Brand Equity- The Case of Nokia

dc.contributor.author	Mishra, Pallabi
dc.date.accessioned	2012-12-19T07:24:53Z
dc.date.available	2012-12-19T07:24:53Z
dc.date.issued	2012-06
dc.identifier.govdoc	NB14609
dc.identifier.uri	http://www.idr.iitkgp.ac.in/xmlui/handle/123456789/1585
dc.language.iso	en	en
dc.publisher	IIT Kharagpur	en
dc.subject	Customer	en
dc.subject	Nokia	en
dc.title	Evaluating the Antecedents and Consequences of Customer Based Brand Equity- The Case of Nokia	en
dc.type	Thesis	en