Socialization Agents and Their Impact on Consumer Decision Making

dc.contributor.author	Saha, Mahasweta Das
dc.date.accessioned	2022-04-12T04:36:23Z
dc.date.available	2022-04-12T04:36:23Z
dc.date.issued	2019-08
dc.identifier.govdoc	NB16512
dc.identifier.uri	http://www.idr.iitkgp.ac.in/xmlui/handle/123456789/10905
dc.language.iso	en	en_US
dc.publisher	IIT Kharagpur	en_US
dc.subject	Consumer socialization	en_US
dc.subject	Peer communication	en_US
dc.subject	Social media	en_US
dc.subject	Online shopping platforms	en_US
dc.subject	Pre-purchase	en_US
dc.title	Socialization Agents and Their Impact on Consumer Decision Making	en_US
dc.type	Thesis	en_US