Advertising Strategy and Cultural Blend: Glocal Identities in Indian TV Commercials Collection home page

Author : Amarendra Kumar Dash
Guide : Prof. Priyadarsi Patnaik and Prof. Damodar Suar
DEPARTMENT OF HUMANITIES AND SOCIAL SCIENCES
INDIAN INSTITUTE OF TECHNOLOGY KHARAGPUR
JANUARY 2012

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Issue DateTitleAuthor(s)
2012-01Advertising Strategy and Cultural Blend: Glocal Identities in Indian TV CommercialsDash, Amarendra Kumar
Collection's Items (Sorted by Submit Date in Descending order): 1 to 1 of 1

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