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  4. Triggers of Aspirational Consumption at the Indian Base of the Pyramid: An Emergent Perspective
Please use this identifier to cite or link to this item: http://www.idr.iitkgp.ac.in/xmlui/handle/123456789/11766
Title: Triggers of Aspirational Consumption at the Indian Base of the Pyramid: An Emergent Perspective
Authors: Srivastava, Abhinav
Keywords: Aspirational consumption
Comfort
Advancement
Security
Astuteness
Issue Date: Sep-2021
Publisher: IIT Kharagpur
Gov't Doc #: NB17174
URI: http://www.idr.iitkgp.ac.in/xmlui/handle/123456789/11766
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