A Study on the Effect of Consumers’ Exploratory Tendencies on their Response to Deals Collection home page

Author : Surajit Ghosh Dastidar
Guide : Dr. Biplab Datta
Vinod Gupta School of Management Indian Institute of Technology - Kharagpur July, 2010

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2010-07A Study on the Effect of Consumers’ Exploratory Tendencies on their Response to DealsDastidar, Surajit Ghosh
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