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Vinod Gupta School of Management
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Vinod Gupta School of Management: Recent submissions
Now showing items 41-60 of 128
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Triggers of Aspirational Consumption at the Indian Base of the Pyramid: An Emergent Perspective
Srivastava, Abhinav
(
IIT Kharagpur
,
2021-09
)
Virtual Reality Adoption in Tourism among Indian Travelers: An Extended Perceived Value Perspective
Vishwakarma, Pankaj
(
IIT Kharagpur
,
2021-08
)
Segmentation and Classification of Indian Domestic Tourists
Dutta, Saibal
(
IIT Kharagpur
,
2021-03
)
Analysis of Carry Trade in Indian Perspective
Ranjana, Jyoti
(
IIT Kharagpur
,
2021-05
)
Determinants of Idea Sharing Behavior of Social Media Users
Bala, Madhu
(
IIT Kharagpur
,
2021-03
)
Consumer Purchase Decision-Making at the Base of the Pyramid
Choudhury, Nanda
(
IIT Kharagpur
,
2021-03
)
Share Buyback in India: Issues and Evidence
Jena, Sarthak Kumar
(
IIT Kharagpur
,
2021-04
)
Impact of the Service Elements on Customer Satisfaction and Customer Loyalty in the Indian Airline Industry
Debnath, Rajarshi
(
IIT Kharagpur
,
2021-01
)
The Impact of Religious Affiliation and Religious Commitment on Consumer Decision-Making Styles
Nawal, Mallika
(
IIT Kharagpur
,
2014-06
)
Varying Perspectives on the Indian Rural Market and Impact of Select Psychographic and Sociographic Factors on Brand Loyalty
Parida, Rashmi Ranjan
(
IIT Kharagpur
,
2018-01
)
Select Factors Influencing Productivity of Researchers in Public Funded R&D Organizations
Kumari, Beena
(
IIT Kharagpur
,
2018-04
)
Banking Competition, Banking Stability, and Economic Growth: Causal Nexus in Single European Market Economy
Jayakumar, Manju
(
IIT Kharagpur
,
2019-11
)
E-fulfillment Across Product Type
Titiyal, Rohit
(
IIT Kharagpur
,
2019-11
)
A Study of Machine Learning Techniques for Personalized Medicine
Roy, Asis
(
IIT Kharagpur
,
2019-10
)
Influence of Integrated Leadership on R&D Outcomes and Leader Performance
Kar, Aurobindo
(
IIT Kharagpur
,
2019-01
)
Culture, Infrastructure, Income and Education: An Introspection for CBBE Scale, in Medical Tourism
Roy, Diya Guha
(
IIT Kharagpur
,
2019-01
)
Socialization Agents and Their Impact on Consumer Decision Making
Saha, Mahasweta Das
(
IIT Kharagpur
,
2019-08
)
Promotive and Prohibitive Employee Voice: A Cross-Lagged Study
Rao, J Uma Maheswara
(
IIT Kharagpur
,
2019-07
)
M-B-Qual: A Scale for Measuring Mobile Banking Service Quality
Shankar, Amit
(
IIT Kharagpur
,
2019-06
)
Role of Electronic Word of Mouth on Consumer’s Purchase Intention
Roy, Gobinda
(
IIT Kharagpur
,
2019-06
)
Now showing items 41-60 of 128
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