IDR - IIT Kharagpur

Analysing the In-Store and Online Purchase Behaviour of Customers in Tier Ii Indian Cities

Analysing the In-Store and Online Purchase Behaviour of Customers in Tier Ii Indian Cities

 

Author: Archiman Biswas
Supervisor: Prof. Subrata Chattopadhyay
Department of Architecture and Regional Planning
Indian Institute of Technology Kharagpur, India
July, 2025

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